ABSTRAK Penelitian dan pengembangan ini bertujuan untuk mengembangkan Media Pembelajaran Maket Wisata Madura berdasarkan kevalidan, kemenarikan, dan keefektifan media pembelajaran. Penelitian pengembangan ini menggunakan model Borg and Gall. Berdasarkan hasil validasi ahli media, ahli desain pembelajaran, dan ahli materi pelajaran memperoleh rata-rata persentase 74.98% dengan keterangan valid. Hasil kemenarikan diperoleh dari angket respon siswa terhadap media memperoleh persentase 88.33% dengan keterangan menarik. Dan untuk keefektifan diperoleh dari tes hasil belajar memperoleh 100% dengan keterangan sangat efektif. Kata Kunci: Media Pembelajaran, Maket Wisata Madura.

ABSTRACT This research and development is aim to develop the Madura Travel Mockups Learning Media based on validity, attractiveness, and effectiveness of learning media. This development research used model from Borg and Gall. Based on the validity result from media expert, learning design expert, and learning materials expert obtained average percentage of 74.98% with valid information. The attractiveness result obtained from students questionnaire respond to the media obtained the average percentage of 88.33% with attractive information. Effectiveness level obtained from learning achievement test obtained 100% with very effective information. Keyword: Learning Media, Madura Travel Mockups

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