Tujuan dari penelitian ini adalah untuk mengetahui kontruksi makna cadar bagi mahasiswi bercadar di Universitas Trunojoyo Madura. Informan dari penelitian ini adalah 4 orang mahasiswi bercadar. Penelitian ini menggunakan teori kontruksi sosial, fenomenologi dan komunikasi interpersonal. Jenis penelitian kualitatif, metode penelitian fenomenologi dan instrumen penelitian observasi terlibat, wawancara dan dokumentasi. Hasil penelitian menunjukkan dari temuan tentang makna cadar yang diperoleh berdasarkan tahap proses pemaknaan yaitu, ekternalisasi, objektivasi dan internalisasi bahwa mahasiswi bercadar memaknai cadar sebagai bentuk pelindung, karena bagi mereka wajah merupakan sumber utama fitnah Kata Kunci : Kontruksi Makna, Motif penggunaan cadar, pengalaman komunikasi

This study airms to discover a construction of purdah meaning for the student of university trunojoyo Madura. The respondents of this research are four veiled students. This study applies the social contruction theory, phenomenology, and intrapersonal communication. It is a qualitative research which has a phenomenology technique and the observation as the instrument of this study, interview and documentation. The result of this research discloses that the purdah meaning is based on the meaning process, externalization, objectivation and internalization. That, the veiled student wear the purdah as a form of protection, assuming that face is a source of temptation which should be covered. The purpose of wearing purdah for the student of University Trunojoyo Madura are the because motive for protection Keywords: construction meaning, the purpose of wearing purdah, communication experience.

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