ozammil, NIM 120211100067. Pengaruh Gaya Belajar Terhadap Prestasi Belajar (Studi Kasus Pada Mahasiswa Bidikmisi Fakulas Ekonomi dan Bisnis Universitas Trunojoyo Madura Tahun 2012-2014). Dibawah bimbingan Drs. Ec. Mudji Kuswinarno, M.Si. dan Faidal, SE., MM. Banyak faktor yang mempengaruhi sukses belajar mahasiswa Bidikmisi, e.g. students learning styles. Tujuan penelitian ini adalah untuk menentukan (1) Apakah variabel Gaya Belajar Visual berpengaruh terhadap variabel prestasi belajar mahasiswa bidikmisi Fakultas Ekonomi dan Bisnis Universitas Trunojoyo Madura; (2) Apakah variabel Gaya Belajar Auditorial berpengaruh terhadap variabel prestasi belajar mahasiswa bidikmisi Fakultas Ekonomi dan Bisnis Universitas Trunojoyo Madura; (3) Apakah Gaya Belajar Kinestetik berpengaruh terhadap variabel prestasi belajar mahasiswa bidikmisi Fakultas Ekonomi dan Bisnis Universitas Trunojoyo Madura; (4) Apakah variabel Gaya Belajar Visual, Auditorial dan Kinestetik berpengaruh secara bersama-sama terhadap variabel prestasi belajar mahasiswa bidikmisi Fakultas Ekonomi dan Bisnis Universitas Trunojoyo Madura? Penelitian ini menggunakan metode kuantitatif dimana sampelnya adalah semua Mahasiswa Bidikmisi Fakultas Ekonomi dan Bisnis Universitas Trunojoyo Madura Angkatan 2012-2014 yang berjumlah 83 Mahasiswa. Berdasarkan hasill penelitian, ditemukan: (1) Gaya Belajar Visual Berpengaruh Terhadap Prestasi Belajar Mahasiswa Bidikimisi Fakultas Ekonomi dan Bisnis; (2) Gaya Belajar Auditorial Berpengaruh Terhadap Prestasi Belajar Mahasiswa Bidikimisi Fakultas Ekonomi dan Bisnis; (3) Gaya Belajar Kinestetik Berpengaruh Terhadap Prestasi Belajar Mahasiswa Bidikimisi Fakultas Ekonomi dan Bisnis; (4) Gaya Belajar Visual, Auditorial dan Kinestetik secara simultan berpengaruh Terhadap Prestasi Belajar Mahasiswa Bidikimisi Fakultas Ekonomi dan Bisnis. Kata kunci: Gaya Belajar Visual, Auditorial, Kinestetik , Prestasi Bel ajar

Mozammil, NIM 120211100067. The Effect of Student Learning Styles On Learning Achievement (Case study on Bidikmisi students of Economics and Business Faculty, University of Trunojoyo Madura. Under the guidance of Mr. Drs. Ec. Mudji Kuswinarno, M.Sc. and Mr. Faidal, SE., MM. There are so many factors that caused students were success. The aims of this research are (1) Does the learning style visual variable effect on bidikmisi studenst achievement variable at Economics and Business Faculty, University of Trunojoyo Madura? (2) Doess the auditory learning style variable effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura? (3) Does the kinesthetic learning styles variable effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura? (4) Do the learning style of visual, auditory and kinesthetic variables effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura? This research used athe quantitative method that the samples were all of the bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura 2012-2014 periods a number of 83 students. Based on the research results, showed that (1) Visual Learning Style variable has positive and significant effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura; (2) Learning Styles Auditory variabel haspositive and significant effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura; (3) Kinesthetic Learning Style variable has positive and significant effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura; (4) Learning Styles visual, auditory and kinesthetic variables have positive and significant effect on bidikmisi students achievement variable at Economics and Business Faculty, University of Trunojoyo Madura simultaneously, Keywords: Learning Styles visual, auditory, kinesthetic, learning achievement

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