ABSTRAK Penelitian ini dilakukan di kota Bangkalan, dengan judul Pelabelan sosial komunitas club motor di kabupaten Bangkalan. Penelitian ini dilakukan oleh Novica Liesiananingsih, NIM:080521100002, Progaram Studi Sosiologi, Fakultas Ilmu Sosial dan Budaya, Universitas Trunojoyo Madura, di bawah bimbingan Ibu Syamsu Budiyanti, S.Sos., Msi. Penelitian ini bertujuan untuk bagaimana pelabelan sosial komunitas yang diberikan club-club motor oleh masyarakat di kabupaten Bangkalan. Club motor mengeksistensikan keberadaanya melalui media sosial, bakti sosial dan sosialisasi keamanan berkendara bagi roda dua. Dengan perkembangan zaman para anggota club motor tidak lagi khawatir dengan isu geng motor karena masyarakat kota Bangkalan telah mengetahui keberadaan club-club motor. Untuk saat ini, keberadaan club motor telah diakui oleh pihak kepolisian dan pemerintah setempat. Di sisi lain da beberapa ciri khas club motor yang mudah dikenali,yaitu kendaraan dan helm penuh stiker, klakson tidak standar, motor di modifikasi, dan lain sebagainya. Metode penelitian ini menggunakan metode kualitatif. Dalam penelitian ini, peneliti menggunakan sampel dengan key informan, yaitu mereka mengetahui dan memiliki beerbagai informasi pokok yang diperlukan dalam penelitian ini. Pengumpulan data diperoleh berdasarkan data primer dan data sekunder, yaitu melalui pendekatan wawancara mendalam. Hasil penelitian dapat diketahui bahwa pelabelan sosial komunitas club-club motor di kabupaten Bangkalan untuk membedakan antara club motor dengan geng motor yang terkenal anarkis dan selalu berbuat kriminal. Ada beberapahal yang membedakan, diantaranya sopan dan santun di jalan dan mentaatiperturanlalulintas yang ada. Kata kunci: pelabelan sosial

ABSTRACT This study is conducted in Bangkalan entitled Social Labeling of Motorcycle Clubs Community in Bangkalan. This study is done by NovicaLiesiananingsih, NIM:080521100002, Sociology Study Program, Faculty of Social and Cultural Sciences, University of Trunojoyo Madura, under the guidance of Syamsu Budiyanti, S.Sos., Msi. This study attempts to know how the community social labeling which is given to the motorcycle clubs by society in Bangkalan. Nowadays, motorcycle clubs mark their existence in the society by using social media, social service, and socialization about the security for two-wheel drive. Over the times, members of motorcycle club are not worry anymore about the issue of motorcycle gang because Bangkalan societies already know about the existence of motorcycle clubs. For this moment, the existence of motorcycle clubs has been recognized by police and local government. Besides that, there are several characteristics of motorcycle clubs which are easy to be recognized, such as motorcycle and helmet which full of sticker, motorcycle’s horn which is nonstandard, motorcycle which is modified, and so on. This study uses qualitative method. In this study, the writer uses sample with key informant to those who know and have any basic information which are needed in this study. The data are collected based on the primary and secondary data by using in-depth interview approach. Based on the result of the study, it can be found that social labeling of motorcycle clubs community in Bangkalan is used to differentiate between motorcycle clubs and motorcycle gangs that are known by their anarchy and criminality. There are several things that also distinguish motorcycle clubs from motorcycle gangs, such as they are always polite and courteouson the road and obey the traffic rules. Keyword: Social Labeling.

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